EY Winner - Pearson Impact Award for Promoting a Learning Culture Expand EY is a professional services firm, providing advisory, assurance, tax and transaction services. EY is committed to doing its part in building a better working world, the insights and quality services they deliver help build trust and confidence in the capital markets and in economies the world over. To help raise awareness of the learning and development opportunities available to EY’s 14,500 people across the UK, the Talent & Development team embarked on a week of interactive and engaging activities. During EY’s Learning at Work Week, the firm devised a programme of events to empower employees to engage in learning across the organisation and to highlight the resources available. The week resulted in a thousand hits on EY’s internal learning portal on day one of the campaign, two thousand colleagues listening in to dedicated webcasts and over six thousand colleagues taking part in a virtual ‘bite of learning’ initiative. Based on the feedback from EY’s employees, participants said they appreciated the different topics and formats of learning offered and the opportunities for further learning, they also said they felt inspired to take charge of their own learning and development. The Learning at Work Week aimed to encourage people to take advantage of EY’s rich learning resources and to complete EY Badges, a scheme which incentivises employees to learn new skills by providing the opportunity to earn digital credentials. The four levels of the EY badges (bronze, silver, gold, and platinum) are earned through world-class learning, fulfilling required experiences, and making a contribution to learning through coaching or training others and thought leadership. Talent Development teams across EY’s service lines helped to plan the week and delivered local events to reflect the key themes of the campaign. EY’s network of Learning Champions acted as strong advocates to reach a wide audience, and also took part in a special event aimed at developing their understanding and role as change agents across the business for Learning at Work Week and beyond. The Learning at Work Week was promoted using a variety of internal channels. A digital focused core campaign through an internal email communication and plasma screens was amplified with, for example, face-to-face promotion. EY also worked with external organisations to bring a fresh perspective. Internal and external speakers also conducted virtual webcasts on topics linked to EY’s Future Skills. These set out to inspire people to invest in their own development and included talks on creativity, mindset and different learning tactics.