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Workplace Learning resources for journalists

Welcome to the Campaign for Learning's media pages, promoting the importance of workplace learning.

The Campaign for Learning is an independent charity promoting workplace learning for all employees to all employers, regardless of company size or budget. Here you will find everything you need to cover workplace learning, the Campaign's National Learning at Work Day and all of the Campaign’s workplace learning projects.

For more information, case studies and corporate comments or to arrange interviews and advanced photo shots and filming, please contact Louise Dennis in our press office directly on ldennis@cflearning.org.uk or 020 7766 0003.

National Learning at Work Day

National Learning at Work Day takes place on 22th May 2008.

The theme of this year’s National Learning at Work Day, the Campaign for Learning’s 9th annual national workplace learning awareness campaign is Sustainable Workplaces. The Campaign hopes that organisations and employees will use Thursday 22 May to learn skills and working practices that will not only help sustain the planet in environmental terms but also help them make changes that result in business benefits. Through this one day of workplace learning, co-ordinators the Campaign for Learning, hope employers will begin to see the business benefits of staff development. Learning new skills and recognising those that already exist creates a loyal and motivated workforce leading ultimately to business success.

Under the umbrella theme of Sustainable Workplaces, the Campaign will provide resources around three different strands to help workplaces make positive changes, both internally and externally, to benefit organisations, employees and the wider community and economy. The environmental strand will look at what organisations can learn about green issues and how employees can learn by interacting with the community they live and work in. The work/life balance strand will help employers develop good practice and procedures that can lead to healthy, productive and motivated employees. And the learning throughout life strand will explore how to develop transferable “soft” skills and the vital Skills for Life needed by everyone in the work force in light of the growing aging population and the constant changing workplace.

Last year, over 6,300 organisations took part in the annual awareness campaign, which promotes and supports workplace learning events across England. The Day itself works as a 'hook' to draw people and organisations into workplace learning who might not otherwise get involved and to lead to further learning opportunities. The overall aim of Learning at Work Day, in common with the Campaign for Learning's wider workplace learning strategy, is to make learning a part of everyday working life, especially for those employees who do not traditionally benefit from workplace learning. The Day has been co-ordinated by the Campaign for Learning for the past eight years to encourage more organisations to offer training and development opportunities that have benefits for employees and organisations.

LAW Day allows thousands of organisations to engage staff who might not normally take part in learning. Fun, informal learning can be far more successful in engaging employees who do not readily participate than a 'formal' course of programmes. Informal learning can also have a powerful effect on an organisation's goals - for example a day of job swaps can improve employees' understanding of how their workplace operates and can lead to more streamlined processes and better working relationships.

For more information on Learning at Work Day visit www.learningatworkday.com or click on the following link to find out what is happened last year - The cream of Learning at Work Day events.

BIG LEARN competition

Lifelong Learning charity the Campaign for Learning has teamed up with Reed Learning to launch the BIG LEARN 2008 competition to kick start the nation into thinking about their skills and improving them for the future.

The Big Learn runs from 1 March until 30 April, and offers the chance to win the ultimate prize for work and life enhancement – the prize of new skills! Entrants will be asked to look forward to the year 2020 – when the government wants all employees skilled enough to ensure global competitiveness for the UK – and say what one skill they think will be the most important and why.

Three lucky entrants of the online competition, at http://www.learningatworkday.com/, will be drawn at random on National Learning at Work Day to win one of three life changing learning experiences from Reed Learning worth a total of £6,000.

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Live Long & Prosper

Live Long & Prosper is a two-year project funded through the Department of Work and Pensions’ Pension Education Fund. It aims to promote retirement planning through employers in the retails sector to ensure workforces are mentally, physically and financially fit for work and retirement. The Live Long & Prosper(LLP) initiative supports retail employers to develop essential number skills and increase financial awareness among employees, encourage employees to make appropriate decisions in line with their needs and circumstances with a view to bringing about improved planning for retirement, increase the motivation, energy levels and alertness of staff, through developing your workplace as a healthy workplace and ultimately, improve productivity and customer satisfaction in the retail sector.

The support provided by the Campaign for Learning is free. The Campaign aims to provide employers with all the resources needed to run in-house 'Live Long & Prosper' training for employees, deliver flexible, focussed and fun training free of charge for retail organisations, offer a variety of e-learning materials, aimed at employees, to help them increase their financial awareness and understanding of health and well-being and offer free places at one of the planned training conferences, Rickshaw Retail Tour and Live Long & Prosper Challenge events.

To find out more about the Live Long and Prosper campaign click here.

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The National Workplace Learning Network

The National Workplace Learning Network is a new initiative by the Campaign for Learning, supported by the Learning and Skills Council, to bring al its knowledge and experience in workplace learning together and share best practice with other organisation. The network is due to be launched in early Autumn on-line and will link with the Campaign’s website and with those of partners such as TUC Unionlearn. The aim of the network is to do for workplace learning what the National Family Learning Network has done for Family Learning practitioners.

For more information about the National Workplace Learning Network visit www.workplacelearningnetwork.com

Making Learning Work

Making Learning Work was a three-year action research project launched in 2002 by the National Campaign for Learning with funding through the ESF Equal stream. The projectexamined how best to promote and provide workplace learning, particularly for those with essential skills needs, in eight large employers in the North West and Yorkshire and Humber regions. An extension was granted to project funding following completion of the research in May 2005 allowing for additional dissemination activities to take place up to September 2005.

Research and surveys

A Skills for Life Survey was carried out by the Campaign for Learning in May 2005, commissioned by the Employers' Organisations for Local Government. It was a baseline survey of Skills for Life support available to Authority employees. This followed the launch of both the EO's Local Authority Skills for Life Strategy and the linked Get On Award for Local Government, a supported kitemarking scheme for Authorities wishing to offer support for employees' Skills for Life.

The Attitudes to Coaching in the Workplace Survey was carried out for Learning at Work Day 2002 was Coaching Skills. The Campaign for Learning teamed up with the Chartered Institute of Management and Lloyds TSB to survey manager's attitudes to coaching in the workplace. This research showed that 85 per cent of managers identified the main value of coaching as enhancing team morale and 80 per cent said coaching is good at generating responsibility on the part of the learner. Managers said coaching can be used to support an individual through restructuring and change in the organisation, or as part of a programme to motivate and retain staff.

E-learning in the workplace was carried out in the summer of 2000 by the Campaign for Learning, KPMG, UfI Ltd and Peter Honey Learning. The survey looked into the practice and attitudes toward e-learning of individual e-learners, employer budget holders for e-learning and providers of e-learning.

For copies of the above research reports e-mail ldennis@cflearning.org.uk

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