Resources for Learning at Work Day event organisers

Getting your organisation's name featured in the media can help you reach an even wider audience, raise your profile within your industry or sector and with the general public, and connect your local activities and initiatives to the national learning agenda. Whether you have an in-house PR team/agency or you are 'going it' alone, the Campaign for Learning's PR advisors are on hand to help you hit the headlines with resources, advice and media campaigns you can tap into.

• Interested in joining the Learning at Work Day national media campaign?
  Register your events on-line here to be included in regional press releases and other promotional opportunities for Learning at Work Day.

• Does your organisation have the news stories the Campaign is looking for to sell into national and regional media?
  Check out the following page to find out: Join the Learning at Work Day media campaign

• Looking for assistance with year round learning media relations?
  Contact Louise Dennis, the Campaign for Learning's PR Manager with a brief outline of your learning stories and to discuss potential media opportunities. Email ldennis@cflearning.org.uk, telephone: 020 7766 0003.

• Running your own Learning at Work Day media campaign?
  Check out the following links for resources to help you contact the media.
  Tips on getting general media coverage
  Trade media advice
  Regional media advice
  Broadcast media advice
  How to write a press release
  Template releases to get you started
  Photography advice for media use
  Current CfL press releases

• Contact the CfL Press team for any other media questions or advice:
  Louise Dennis, PR Manager, Campaign for Learning tel: 020 7766 0003 email:ldennis@cflearning.org.uk
  Julia Wright, Head of Marketing and Communications, Campaign for Learning tel: 020 77660013 email: jwright@cflearning.org.uk